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Predictive Analytics Path to Mainstream Adoption
As predictive analytics takes one step closer to mainstream adoption, we explore the concept in detail and break it down into actionable steps.
NPS: Friend or Foe?
A blog exploring the promise vs reality of NPS, alternatives and how to use the metric responsibly.
Bad Data
Making sense of how we view and handle data system failures
When Good is Perfect
A business case for adopting the minimum viable product approach to analytics.
Event driven analysis. In other words: give me ALL the data!
A blog about how event driven data can make us all a little more sane